Being a last mile cargo transport vehicle and the second highest selling variant among the Ace family with an average sales volume of 2,500 vehicles per month, Tata Ace Zip micro truck has proved to be a versatile and reliable LCV thereby earning a supreme brand equity.
The Tata Ace Zip created a new micro LCV segment in which it now holds 78% market share.
Speaking at the occasion, Ravi Pisharody, Executive Director, Commercial Vehicles, Tata Motors, said, “It (Tata Ace Zip) has found acceptability from first-time buyers and is seen as a successful self-employment generation model.” He went on to say that the Ace Zip created a new category of LCVs in India in which it enjoys a market share of 78%.
The company has invested around INR 900 crores for the construction of its Dharwad facility and it is the home base for the Ace Zip micro truck. With flexible built-in systems, the facility is capable of assembling large numbers (approx. 90,000 units per year) and different variants of the vehicle in a mixed production mode. This plant is ISO 14001 certified for Environmental Management System Standard and ISO 50001 certified for Energy Management Systems.
The Ace Zip is set to receive several technical upgrades in the future.
After winning the Golden Peacock for Environment System in 2014 awards, Tata Motors has confirmed its plan to introduce an electric version of the Tata Ace Zip in the market. The automaker already had produced small numbers of the Ace EV at its Coventry assembly plant in 2011, wherein it was offered in four variants. Its 34 hp motor churns out 75 Nm of torque and had a claimed range of 50 km. The Ace Zip EV could be featuring similar specifications.
Further, without being specific about the time frame, Tata Motors has announced that the micro truck will undergo technical upgrades like hub reduction, new engine configurations, higher ground clearance and new fuel options including CNG.
A fully electric variant of the Ace Zip has been announced.
With the Tata Ace Zip EV, the country’s largest CV maker will be hoping to take advantage of the central government’s NEMMP 2020(National Electric Mobility Mission Plan) which aims at increasing the population of electric and hybrid vehicles in India across all domains.
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