Mahindra has launched the Imperio pick up truck in India with prices ranging between Rs.
Mahindra has launched the Imperio pick up truck in India with prices ranging between Rs. 6.25 lakhs Ex-showroom, Thane for the base single cab BS-III variant and Rs. 7.27 lakhs Ex-showroom, Mumbai for the top end double cab BS-IV variant. The Mahindra Imperio is the successor to the Mahindra Genio.
Mahindra has launched yet another utility vehicle in India, kickstarting the year 2016. The Imperio will be available in a single cabin as well as a double cabin body style. Compared to the Genio, the Imperio looks much better than its predecessor and has been positioned as a premium product in the Small Commercial Vehicles (SCV) segment. The front gets a fresh looking grille with silver accents and completely redesigned headlight cluster. The bumper is all new too and now get XUV500 like black plastic treatment to balance the look. The bonnet itself looks more muscular, giving the Imperio an upmarket look.
The Mahindra Imperio has a payload capacity of 1,240Kgs and gets 16-inch wheels with silver wheel caps. On the insides, the pickup will get a tilt adjustable steering wheel along with a 2-din audio system. It will also get the fuelsmart technology with two drive modes namely Power and Eco. The Imperio will draw power from a 2.5-litre 4-cylinder diesel that develops 75BHP and 220Nm of peak torque. The Imperio has a claimed top speed of 120Km/hr and a fuel efficiency figure of 13.55Km/L. Mahindra’s new pickup will compete with the Isuzu D-max in the Indian market.
Pravin Shah, President and Chief Executive (Automotive), Mahindra & Mahindra, said, “In keeping with our endeavour of offering first of its kind world class products, we have launched the Imperio today which lays a strong foundation for an entirely new generation of pickups. Being a market leader in the pick up segment we identified need gaps to further consolidate our presence in the SCV segment. A result of extensive consumer insight, Imperio reflects the changing attitudes and aspirations of the commercial vehicle buyer, who chooses utility with style. A true ‘Make in India’ vehicle, I am confident that together with being a game changer, the Imperio will go a long way in helping our customers to prosper and Rise.”
Mahindra Imperio Price List:
Single Cabin Variant:
Base (BS-III): Rs. 6.25 lakhs (Ex-showroom, Thane)
VX (BS-III): Rs. 6.60 lakhs (Ex-showroom, Thane)
Base (BS-IV): Rs. 6.40 lakhs (Ex-showroom, Mumbai)
VX (BS-IV): Rs. 6.75 lakhs (Ex-showroom, Mumbai)
Double Cabin Variant:
Base (BS-III): Rs. 6.60 lakhs (Ex-showroom, Thane)
VX (BS-III): Rs. 7.12 lakhs (Ex-showroom, Thane)
Base (BS-IV): Rs. 6.75 lakhs (Ex-showroom, Mumbai)
VX (BS-IV): Rs. 7.27 lakhs (Ex-showroom, Mumbai)
Mahindra Imperio Photo Gallery:
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