After a glittering launch at the Indian capital, New Delhi, a few months ago, Harley Davidson chose to take it easy on the marketing front.
chose to take it easy on the marketing front. All that changed, when HD thrilled the Delhi motorists with a typical HD Boot Camp. After Delhi, it was Mumbai’s turn to experience the HD magic. Harley Davidson also plans to conduct such Boot Camps across major Indian cities. At the Boot Camp, motorcyclists were given a briefing about the different HD motorcycles. They were also allowed to sample the array of Harley Davidson Motorcycles through a pre-planned course. Also, they were taken through the rich Harley Davidson heritage with a video presentation. The good news is that Harley will start retail sales of it’s motorcycles in 2010. The bad news, however, is the fact that the cheapest Harley, the Sportster too will cost no less than INR 7,00,000. Also, HD put paid to the wild rumors stating that there is absolutely no current plans to produce/assemble any Harley Davidson motorcyclesin India. You too can be a part of the next Boot Camp. Ride Safe.
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